T Shirt Power On Festival Weekend!

Monster music festivals and mind-expanding T-shirt images are the Adam And Eve of cool culture with messages for all to share. The mythic pair have been seen hand in hand at every festival since live music lovers wore flowers in their hair and made gathering together in large fields the endless spirit of summer.

The spirit continues! The 16th Leeds Festival kicks off this Friday (28th) on its now legendary 3-day extravaganza of music mayhem across ten stages, including three just for BBC Radio One, alone!

A mind boggling number of acts are lined up to satisfy most tastes, from rock, indie, dance, and electro to punk, metal and alternative.

Louche indie rockers, the Libertines, headline on Fri followed by festival veterans, Mumford & Sons on Sat, and Metallica crank up the Marshall stacks on Sun.

The bands play on – with a message in the music! As in the many colourful, classic T-shirt images their fans and festival-goers love to wear!

TOTshirts have produced a special edition floral design T-shirt, in all its technicolour glory, for you to wear at the iconic, Leeds music festival weekend.

Thousands are being printed but they’re going fast! So if you’re off to Leeds (or Reading Festival), grab these retro T-shirt specials before they’re gone – who said flower power was a thing of the past?

Swift T-Shirts “Taylor Made” For World Tour PR!

Fresh from making the big Apple turnover on their music streaming menus, Taylor Swift looks to be raising the temperature and her profile further as she kicks off on the British leg of her World Tour, which takes in Glasgow, Manchester, London and Dublin over the next fortnight.

Expect Swiftmania everywhere!

Armies of fans have been seen descending on concert halls sporting T shirts printed with images of the all conquering La Swift in her trademark full red lip pout and steely blonde cool.

Could she now become the biggest selling artist in the world in 2015? Her new album, 1989,released last November, went on to sell nearly 1.3 million copies in the US in its first week. By February this year, 1989 had sold over 8.6 million copies worldwide.

That’s an awful lot of sales! And let’s not forget those thousands of printed T-shirts doing their own mass streaming through the concert hall doors – they’re still a fan’s favourite consumable!

Here’s the latest hot one – perfectly served by TOTShirts!

Keep Calm and Print A Better T Shirt!

Trying to come up with ideas for a new company T shirt?

If you’re in the middle of planning for a forthcoming trade show, product launch, promo or a one-off event, you may be wondering what’s replaced “I ♥ ….” or “ Keep Calm and…” in the what’s trending now department.

Early T break… the British government’s WW2 message to ‘Keep Calm and Carry On’ was first reprinted in 2001 when an original poster was rediscovered in a box of books bought at auction by a Northumbrian bookshop. Over the next ten years the iconic meme and its many parodies found its way onto thousands of items, including of course, T shirts.

Raising brand awareness by associating it with a slogan or something else that people already know and love is a tried and trusted way of attracting attention to your message. For example, children’s charity, Variety, recently announced the launch of the ‘I Love A Bit of Variety’ T-shirt campaign.

If you already know the image or slogan, or both, which you want to promote on a T shirt, but are looking for different eye catching ways of presentation, there are a number of printing techniques you can select to help make your brand stand out from the crowd.

The sheer number of ways the surface of a T shirt can be worked is bound to inspire a new approach to refreshing your intended campaign.

Did you know … that a screen printed image can be applied by clear gel inks, reflective inks, shimmer inks, photo-reactive colour change and even 3D high density inks? Your event branding can really take off with audiences by heat applied foil printed effects in a compelling metallic colour finish.

T shirts are enjoying a colossal surge in creative marketing campaigns and every business should really be keeping their eye on the current type of images, slogans, colours and printing techniques that are setting brands apart with their everyday customers and social followers.

The secret to creative inspiration… can often be to discover what some of the current printing methods can do, which can give you a great idea for adapting your company logo, top product / service offering or event theme to a T shirt or similar promotional garment.

As social media crossover becomes increasingly mainstream in all marketing campaigns, the challenge of keeping the brand fresh can be met by creating not only the right image or slogan but also styling the content with a compatible, inspiring printing technique.

A Printed Image On The Move – Has Your T Shirt Got The Pull?

The printed T shirt image could be described as a moving poster aimed at personalising a message.
Wherever the wearer goes, the message goes with it. With so much extra attention for T shirts worn by celebs around town, or in front of TV cameras, a specially designed Tee when shown at the right time, will surely be popular. Imagine if you had the right one in a company video, it must surely go viral?

Whatever the event or activity – from a charity fund raiser to a product launch – nothing cuts through the news and social feeds faster than a particular ‘look’, from companies suddenly all friendly and daring with hipster branding and trendy 90s retro. Getting the image just right on a T shirt can be a big people persuader!

Another exciting option

Printing quality has never been more crucial! A totally quirky image, a curious name or sharp one-liner on a T shirt are all great ways to grab attention. Now, the latest digital printing ‘direct to garment’ (DTG) means brands have another exciting option to choose from when promoting events on the move or planning last minute campaigns.

Just like an advanced version of a desktop inkjet printer, a DTG printer uses water based inks, which also contain a thoroughly tested ‘fusing agent’ to permanently fix an image to the fibres of the fabric without fading.

Digital printing is a great tool for brands looking for heightened sharpness and colour intensity in their T shirt campaigns.

Those looking to raise the bar in total visual impact, there are also diamante and foil – printing techniques, which not only give companies so much more to design with but can give businesses a whole new look to keep their customers interested and following!

Tee break… the first ‘golden era’ of the graphic tee is said to have begun with the 1983 movie “The Outsiders” when the character, Two-Bit Matthews, played by Emilio Estevez, only wore Mickey Mouse t-shirts, then suddenly everyone was wearing them!

While a celeb in a full-on bling T shirt might suddenly light up the social networks, any event can cause traffic spikes with a target audience if the branding excites enough to drive social shares. Businesses looking for the elusive wow factor can also polish up their image and capture the moment, wherever those moments are taking place – at a product or fashion shoot, a pop-up event or promo launch.

But to get your vital message across and be seen on any number of devices today – from a typical 9in tablet to the 4.7in iPhone 6 screen – you need to be ‘high definition’ in your content sharing and promo strategies too.

That’s why brands are making their ‘glittering’ statements, picked out on a tee in neat jewel-encrusted diamante stones or iridescent foil printed hues in metallic gold and silver or fluorescent pink, green, yellow and orange.